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NEWS FEED

Teaching Tools

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No Drug Reps Certificate Display this in your office.
(U.S. version)(Countries with national health systems)

NEW! Don't Be Duped Brochure Exposes manipulative tactics used by drug reps and helps physicians and other prescribers identify and report illegal off-label marketing.

Prescription Drug Marketing What consumers need to know. See also: Drug Information.

Fast Facts on Generic Drugs Information for patients.

Drug Ad Bingo (pdf) An exercise for physicians-in-training on how to recognize sales techniques in pharmaceutical ads.

Sandwich Guide: PharmedOut Bring Your Own Lunch (BYOL) Tips and recipes.

Slide Shows

NEW! Fast Stats (web)(ppt)(key)
Brief module about absolute vs. relative risks and number needed to treat (or harm) to help you navigate comparative claims about the safety or effectiveness of specific therapies.

Selling Sickness
Slide presentations from the international conference: Selling Sickness
Amsterdam, October 2010

Why Lunch Matters
(pps) (ppt)
Powerpoint Presentation (open access)
Large file: please be patient and allow a couple minutes to fully load.

Pharmaceutical Company Control of the Information Environment Downloadable slide show

New Drugs from Old: Drug and Therapeutics Bulletin, Vol 44 No. 10 Oct 2006 presented at the Medical Journal Club, Morriston Hospital by Scott Pegler, Pharmacist at the National Health Service (UK) on November 20, 2006.

Separating the Wheat From the Chaff: Obtaining Useful Information from Pharmaceutical Representatives David C. Slawson and Allen F. Shaughnessy. From the University of Virginia and Tufts University Two-Day Information Mastery Course, module 12. University of Virginia Health System, Department of Family Medicine

Our Videos



Pharma Insider Part II
Opposition research
(read transcript)

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Pharma Insider Part I
Off-label promotion under the radar youtube.com
(read transcript)

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The Art of Medical Writing
Pharma's anonymous writers
youtube.com

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Drug Reps Talk Shop Part II
Drug reps continue their chat
youtube.com

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Drug Reps Talk Shop Part I
Selling drugs to docs
youtube.com

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Director of PharmedOut Explains the Project
youtube.com

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Zyprexa Drug Rep Tells All
Shahram Ahari describes how he sold the drug
youtube.com